Description
CrossSell Mailer is a WooCommerce automation tool that sends post-purchase emails with personalized coupon codes based on products the customer has bought.
Perfect for:
– 🛍️ Cross-selling
– 🔁 Repeat purchases
– 🎁 Loyalty incentives
– 🖤 Black Friday / Seasonal promotions
– 📈 Automated retention marketing
When a customer completes an order, the plugin checks your defined rule and automatically generates a unique WooCommerce coupon, inserts it into an email template, and sends it to the customer.
This helps turn every order into a new opportunity for sales.
Lite Version Limits
The Lite edition includes everything needed to start selling more — with a few limitations:
- 1 automation rule
- 1 trigger product
- 1 target product
- Basic coupon generation
- Basic email editor
To unlock unlimited rules, unlimited products, advanced conditions, and premium email templates, upgrade to CrossSell Mailer Pro.
Features
🔧 Coupon Automation
- Auto-create WooCommerce coupons after purchase
- Customize discount type, amount, expiry, and usage limits
- Smart coupon naming using variables (
{{first_name}},{{coupon_code}}, etc.)
🛍️ Product-Based Rule Engine
Define when to send a coupon:
– Select 1 trigger product If purchased send email
– Select 1 target product Suggested in email with discount
📩 Email Designer
- Custom subject, heading, content, and footer
- Dynamic personalization tags:
{{first_name}}{{last_name}}{{coupon_code}}{{discount_amount}}{{target_product_name}}
🧪 Built-in Tools
- “Test Email” button (sends without affecting orders)
- Sandbox mode (optional)
- WooCommerce Select2-enhanced product selector
🧱 Clean UI & UX
- Collapsible rule cards
- Minimal and intuitive settings page
- Compatible with WooCommerce 7–8+
💎 Upgrade to Pro
Unlock the full power of CrossSell Mailer:
- Unlimited rules & products
- Category & cart-based conditions
- Customer segment filters
- Advanced email templates
- Scheduled & delayed emails
- Analytics & conversion tracking
- Priority support
👉 Learn more or upgrade: https://sellmailer.com
Tutorial
Watch the official setup tutorial:
https://www.youtube.com/watch?v=U5pbstFs1-s
Support
Need help, documentation or upgrades?
🌐 https://sellmailer.com
📩 Contact form available on the website
🔒 License
CrossSell Mailer Lite is distributed under the GPLv2 or later license.
The Lite version includes functional limits as described above.
Screenshots







Installation
- Upload the plugin files to
/wp-content/plugins/or install directly from the WordPress Plugins directory. - Activate the plugin through the “Plugins” menu in WordPress.
- Go to Coupon Rules to create your first automation rule.
- Select a trigger product and a target product.
- Customize the automatic coupon and the post-purchase email template.
- (Optional) Use the Send Test Email feature to preview the email.
FAQ
-
Does the plugin work with any WooCommerce product type?
-
Yes. Simple, variable, and subscription products are supported.
-
Can I create more than one rule?
-
The Lite version allows one rule. You can upgrade to CrossSell Mailer Pro for unlimited rules.
-
Can I send delayed emails?
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Delayed and scheduled emails are available in the Pro version.
-
Are custom email templates supported?
-
Yes. You can edit the subject, heading, content, and footer. Pro adds advanced templates.
-
Can I test the email without making a purchase?
-
Yes. Use the “Send Test Email” button in the rule editor.
-
Does this plugin affect existing WooCommerce emails?
-
No. It creates its own dedicated post-purchase automation flow.
Reviews
There are no reviews for this plugin.
Contributors & Developers
“CrossSell Mailer – Post-Purchase Coupon Rules (Lite)” is open source software. The following people have contributed to this plugin.
ContributorsTranslate “CrossSell Mailer – Post-Purchase Coupon Rules (Lite)” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
1.1.2
- Compatibility tested up to WordPress 7.0.
- Declared WooCommerce HPOS compatibility.
- Fixed internal engine class references for scheduled order processing and cleanup.
- Improved email sender filter cleanup after coupon emails are sent.
1.1.1
- Fixed historical email preview rendering in coupon logs
- Improved WooCommerce email preview consistency
- Fixed coupon card display inside logged email previews
- Improved admin email preview layout and centering
- Better handling of stored HTML email content
1.1.0
- Added generated coupon history log in admin panel
- Added email preview for sent coupon emails
- Added email resend action from coupon history
- Improved WooCommerce email template compatibility
- Improved email preview rendering and styling
- Added responsive admin UI improvements
- Added scrollable coupon history table for large logs
- Improved onboarding and setup experience
- Improved multilingual admin labels and actions
- Improved coupon email card rendering
- Better WooCommerce email style inlining support
- General UI and usability improvements
- Internal code cleanup and stability improvements
1.0.9
- Configurable coupon code prefix per rule
1.0.8
- WordPress 6.9 tested
1.0.7
- Tags fixed
1.0.6
- Performance improvements and UI refinements
- Compatibility fixes for WC 8.x
- Security hardening
1.0.5
- Improved coupon generator engine
- New personalization variables
- Email preview enhancements
1.0.4
- Better product selector performance
- Improved backend UX
1.0.3
- Stable release tweaks
1.0.2
- New collapsible rule panels
- Lite version limits enforcement
- Select2 compatibility improvements
1.0.1
- Visual and UX improvements
- PHP 8.2 compatibility
1.0.0
- Initial public release
